IN THE NEWS

The removal of the Lady Vols logo updates have continued to highlight news across the country, since the announcement last November, 2014.

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Recent News and Editorials:

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What’s in a Brand? The Lady Vols Brand

Recent Lady Vol Swimmer Erin Gaeckle Speaks out About Lady Vols Name Change

Logo Change a Victim of Bad Business

Lady Vol Supporters to Present Petitions to School in Effort to Stop Name Change

Nike to Tennessee: Don’t Talk About What We’re Doing

Lady Vol Supporters Rally Against Name Change

WBIR – Fan Unrest Persists Over Lady Vol Name Change

SPORTS ILLUSTRATED

TENNESSEAN

TENNESSEAN – UT’s Responses

TENNESSEAN – Lady Vol Day at the Capitol

TENNESSEAN – Editorial

COLUMBIA DAILY HERALD – Editorial

Below you will find links to both local and nationally-known newspapers covering the rebranding story in its beginning stages:

UT SPORTS – Original Release

KNOXVILLE NEWS SENTINEL

WASHINGTON POST

FOX NEWS VIDEO!

ESPN

USA TODAY

THE DAILY TIMES 

THE CHATTANOOGAN

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